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Internet Marketing: Google Listing

google listing

Getting listed in Google and the other popular search engines is one of the most effective ways of directing free, targeted traffic to your website. We list your website in Google in the related category of your products. This helps user to land to your website when they are searching for a particular product or services. Today most of the search engine traffic comes through Google. So listing in Google helps to attract a large portion of local traffic to the website.

What does it take to get and maintain a good Google listing?

» Design a site with relevant content.
» Optimize the title, description, keywords, and text.
» Be sure that the site is designed for easy navigation not only by users but also by Google's spider.
» Obtain incoming links from related websites.
» Obtain a listing in The Open Directory (free) and the Yahoo Directory (paid). Consider other relevant directories.
» Check to see what competitive sites are doing.
» Monitor results, refine as needed.
» Be patient. It may take 60 - 120 days to see results.
» If it makes economic sense for your targeted keywords, consider using Adwords, which is pay per click advertising.

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